After watching the social media disaster of Amy’s Baking Company play out in front of our very eyes over the last few days, it’s clear that every small business owner …
This is a BizEngine guest post from Duane Zoscin. Duane is a 23 year marketing veteran and a social media expert. With Facebook, all you really need ...
By now, you’ve probably heard of The Dollar Shave club. If not, there’s a chance that you could be living under a rock. Either that, or you’ ...
Being a small business owner is challenging and ever-changing. No one would expect you to always have all of the answers to every struggle that come ...
One of the first things any business needs to make it stand out from the competitors is a good logo, along with the branding that establishes the business. Yet many ...
You would probably never expect to be hurt by a panda, am I right? After all, they are so cute and cuddly. But some changes to the Google algorithm, dubbed ...
BizEngine is constantly cajoling, wheedling, begging and pleading to get more small businesses using social media. We’re not proud of it, but it’s what needs to be done. Of course, ...
If you’ve been reading BizEngine for a while, you’ve heard us herald the arrival of our social media overlords. Hopefully, you’ve embraced platforms like Twitter and Facebook at your small ...
Unless you still market via mailers and other non-electronic means—and we’re presuming that if you do, it’s while riding your Model T Ford around while lamenting the Kaiser’s aggression in ...
One of BizEngine’s interests, when it comes to best marketing practices and the Internet, is how small businesses manage to marry the two. As I’ve documented in the past, use ...
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