When it comes to marketing strategy, public relations shouldn’t exist without social media, and vice versa. New social media sites are popping up every day. Small businesses are getting more …
There comes a day in the life of every small business, when the need for marketing and public relations becomes too pressing to do attempt to do it in ...
Being a small business is challenging. One of the biggest things that gets overlooked in almost every small business out there, is marketing. It alw ...
It’s your big interview. You’ve been asked to come into the studio to talk about your business, product, or event. Either way, you hav ...
Press conferences aren’t just for professional athletes or political figures. Events such as grand openings, ribbon cuttings, or product launches are all perfectly acceptable times to hold a press conference. ...
Kim Ring explains how one small business marketed for more success than it was ready for. When Hago Harrington’s Miniature Golf Course asked me to handle their marketing for the ...
There are a million articles on the web about “how to write a press release.” The key to a good press release doesn’t lie in simply how it’s structured. A ...
The bottom line is, if you’re not a publicist or public relations professional, the art of the pitch can be difficult to grasp. It’s not as easy as just drafting ...